Session Outline

The complexities of a multi-cloud and increasingly globalized world have made unified data analytics difficult, with data silos defining the limited scope of most analytics. In this presentation, we will explore some of the reasons for this trend, and how we might break out of it with a new concept: The Data Cloud.

Key Takeaways

  • Data has become more important, but significantly harder to access and unify across clouds, regions, and organizations
  • At the same time, the cloud gives us significant new capabilities that can help to mitigate these problems
  • By using the Data Cloud, organizations can begin to enable true Access, Governance and Action across their data and unlock a new potential for analytics.



Ross Perez – Head of International Product Marketing | Snowflake

Ross is a lifelong data enthusiast. Ross leads the International Product Marketing team at Snowflake and is charged with starting the discussion about analytics, data, and cloud data warehousing in EMEA and APAC. Before Snowflake, Ross was a product marketer at Tableau Software where he founded the Iron Viz Championship, the world’s largest and longest running data visualization competition.

February 9 @ 10:25
10:25 — 10:55 (30′)

MEA Day 1 | 9th of February

Ross Perez – Head of International Product Marketing | Snowflake